Biographical Information
MARK FITZGERALD is the managing director of Propeller’s Denver office, leading client delivery, consultant delivery, and market growth in the region.
Articles by Mark Fitzgerald
How (and Why) to Embrace AI as a Teammate, Not a Technology
15 Dec 2025
AI is increasingly integrated into day-to-day operations, but few organizations have figured out how to make the most of it. It's often piloted in silos or treated like just another piece of software. When results don't match the hype, teams blame the technology or move on to the next tool.