Forrester debuts new integration with Slack

The only research and advisory firm to support a Slack integration, Forrester has purpose-built the app to combine Slack’s collaborative experience with the core capabilities of Forrester AI.

Clients can now add Forrester AI directly into a Slack channel, thread, or direct message, bringing trusted advice into conversations with colleagues and teams. Once a Forrester license holder adds Forrester AI to a conversation, the app can use recent conversation history to provide a more contextual response. As a result, everyone in the conversation can view the Forrester AI response, extending the reach of Forrester’s trusted insights across teams.

Forrester AI is now available through Microsoft Teams, Microsoft 365 Copilot, and Claude, combining Forrester’s proprietary research and human expertise with AI to help leaders gain fast access to objective and trusted insight within these tools.

Key Forrester AI Capabilities And Benefits Include:

• Access Forrester research directly in workflows. Clients can use the Forrester AI app to ask questions and access relevant answers grounded in Forrester research and insights, directly in the tools they use. This accessibility supports how they work, bringing trusted advice into real-time conversations and decisions taking place across their organizations.
• Engage with Forrester insights across leading AI and workplace platforms. Forrester AI is accessible through Slack, Microsoft Teams, Microsoft 365 Copilot, Claude, and the Forrester platform to give clients multiple places to engage with Forrester research in the technology environments they already use.
• Move from business questions to trusted insights faster. Forrester AI synthesizes advice across all business and technology reports and datasets, enabling clients to ask questions of Forrester research and making it faster to decide and take action with confidence.
• Combine the speed of AI with Forrester’s human expertise. Forrester’s approach uses AI to amplify the expertise, judgment, and perspective of its analysts. Clients benefit from immediate answers from proprietary research and can go deeper for their specific context with available human guidance and advisory.

Forrester license holders can install the Forrester AI app through the Slack Marketplace and securely connect their Forrester accounts to access research-backed advice and answers directly within Slack. Organizations that are not currently Forrester clients can request a demo to learn more.

Contact the company at www.forrester.com. The full press release is available at https://www.businesswire.com/news/home/20261104981941/en/Forrester-Unveils-New-Integration-With-Slack-at-Its-Technology-Innovation-Forum-East